Earlier this year, we introduced dynamic structured snippets. This automated ad extension gives your customers a better sense of the content on your website before they click on your ad. Whether it’s highlighting a list of hotel amenities or topRead more…

Nearly 60% of smartphone users expect their favorite apps to look visually appealing. We’ve always believed that in-app ads can enhance an app’s overall experience by being well designed. So today we’re announcing a completely new look for our interstitialRead more…

Dynamic Search Ads are driving great results for businesses, and, as we announced last month, DSA is now more powerful than ever. As you reach all sorts of interested users via Dynamic Search Ads, we’ve created a Best Practices checklistRead more…

We’re constantly looking for ways to give thoughtful, relevant information as shoppers browse, compare and research during their I-Want-to-Know moments. At the same time, we want to help you differentiate your products and stand out on Google. Promotional text, anRead more…

Last year, we launched powerful reporting and campaign management features like Auction insights to provide more visibility into the auction and ranking for Google Shopping. Going one step further today, we’re excited to introduce a suite of bidding strategies forRead more…

We hope you’re excited as we are about last week’s launch of the Report Editor. This powerful new AdWords tool lets you explore your account data in brand new ways from within your browser. On the heels of that update,Read more…

In March, we announced the AdWords app to help you manage your campaigns on the go from your Android mobile device. Now, the app has been installed hundreds of thousands of times in 195 different countries. You’ve told us whatRead more…

Over the course of the next few months, we will be rolling out the Report Editor—a powerful AdWords tool that lets you explore your account data in brand new ways from within your browser. Slice and dice your data inRead more…

Marketers start every campaign with an objective. Clothing retailers may look to attract website sales, pizzerias want customers to call in orders, and soft drink brands want consumers to be aware of their beverages. That’s why we’re introducing a new,Read more…

People turn to their phones billions of times a day for I want-to-know, I want-to-go, I want-to-do, and I want-to-buy moments. And in these intent-rich moments, they often turn to apps to get what they need. Runners may search forRead more…